Healthcare organizations usually know something isn’t working. Maybe it’s a patient portal people abandon, or a program funders don’t understand, or content that doesn’t land with the communities it was built for. What’s often missing is a clear read of why, and what to do next.
That’s the work. My practice combines medical sociology, UX research, and program evaluation to help organizations identify where systems break down, who gets left out, and what it will take to close the gap. Every engagement starts with a structural question and ends with something your team can act on.
Healthcare Accessibility & UX Research
The problem you’re facing: Patients aren’t using the tools or services you’ve built, and you’re not sure why.
I conduct user research, accessibility audits, and health literacy assessments to find out where people get stuck, whether that’s a confusing patient portal, a scheduling flow that loses people halfway through, or written materials that don’t land the way you intended. I look for patterns, not one-off fixes.
What you’ll walk away with: A prioritized barrier report with specific recommendations your team can start working from right away.
Typical timeline: 4 to 8 weeks
A good fit for: Health systems, digital health companies, and patient-facing platforms
Program Evaluation & Impact Assessment
The problem you’re facing: Your program is helping people, but funders want data you don’t have time to collect.
I design evaluations, collect and analyze data using mixed methods, and translate findings into language that resonates with the people making funding decisions. The work looks at who the program reached, who it missed, and what shaped the difference. You keep running the program; I build the evidence base around it.
What you’ll walk away with: An executive summary, data visualizations, recommendations you can act on, and templates your team can use for ongoing tracking.
Typical timeline: 6 to 12 weeks
A good fit for: Healthcare nonprofits, community health organizations, and grant-funded programs
Content Strategy for Healthcare
The problem you’re facing: Your content isn’t reaching or resonating with the communities you serve.
I start with audience research and a content audit to understand who you’re trying to reach, where the gaps are, and which communities your current content is missing. From there, I develop a strategy grounded in health literacy best practices, and I can revise existing copy or create new materials as part of the engagement.
What you’ll walk away with: A content strategy document, revised or new copy, and recommendations for sustaining the approach over time.
Typical timeline: 4 to 8 weeks
A good fit for: Health systems, nonprofits, and digital health companies
Project Scoping & Diagnostic Review
The problem you’re facing: You suspect something needs to change, but you’re not sure where to focus first or what kind of work it would take.
I do a focused, one- to two-week read on a specific question, whether that’s a workflow, a program, or a content area. The engagement surfaces where the gap is, what to prioritize, and what kind of follow-up work would make sense. Some clients use it as a first step in a larger engagement; others use it as a standalone read to bring to leadership or funders.
What you’ll walk away with: A short diagnostic memo (typically 4 to 8 pages) with prioritized findings, recommendations, and a sense of what kind of follow-up work would make sense, if any.
Typical timeline: 1 to 2 weeks
A good fit for: Teams who want a focused outside read before committing to a larger project, or anyone scoping a project against an internal budget cycle.
How I work
Clear scope, clean deliverables. Every engagement has a defined scope, a stated timeline, and a deliverable your team can use without me in the room.
Comfortable in regulated environments. I understand MLR, compliance, and the constraints of high-stakes healthcare contexts, and I can work inside them without slowing the project down.
Synthesis your team can use. I produce recommendations in language that works for the audiences who need to read them, whether that’s leadership, funders, or implementers.
Let’s talk about your project
If any of this sounds like what you’re dealing with, I’d love to hear more. Every project starts with a conversation, no commitment required.